In 2016, a 7.8-magnitude earthquake struck the coast of Ecuador, with aftershocks reverberating across the country for weeks. It resulted in hundreds of casualties and left thousands of children afraid to sleep – until the Movistar Foundation stepped in.
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Client – Movistar Foundation
Agency – Publicis
Creative Director – Jairo Lezaca
Copywriter – Omar Montaño
Art Director – Juli Cardona / Marcelo Feitosa
Writer – Marcela Farfán
Production Company – Vertigo
Client – Movistar Foundation
Agency – Publicis
Creative Director – Jairo Lezaca
Copywriter – Omar Montaño
Art Director – Juli Cardona / Marcelo Feitosa
Writer – Marcela Farfán
Production Company – Vertigo